Little Habits offers organic plant-based ice cream, coconut milk, and yoghurt. Their goal? Make plant-based the new norm, without compromising on taste.

We created a brand that tells the story of a utopian dreamland full of plant-based goodness, where flavour and ethics come together. These dreamy packs demonstrate an aspirational and healthy lifestyle. To further enforce these ideas, we utilised vibrant psychedelic colours and playful retro fonts that feel fun and welcoming to the consumer.