MomMom's Ice Cream Shop Design Campaign (Internship)

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Applied Practice Internship:
Branding Materials for MomMom's Ice Cream Shop by Calico Star Studio

During my last semester of college, I had the great privilege to work with a team of designers and create promotional materials for a local ice cream shop. I was on the graphic design and web design teams, creating a branding guide, social media ads, in-store printed promotional items, and building a new Wordpress website. I designed the "Treats" page on the website as well as helping out with the landing page and other aspects of the site. Everyone on the graphic design team had to design their own version of the brand guide, using the existing logo and fonts and coming up with a color palette together as a group. I was so honored when my design was chosen as the official brand guide!

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