No Code - Persona & Customer Journey Map
This case was about the user persona for the e-bikes and to make a customer journey map. My decision for the persona was a older retired man, who likes to enjoy he's freetime by traveling around citys. Therefor he needs a smart e-bike which easy to travel around with. The journey map is described in phases, and it goes through the steps for what our persona thinks about every touch point.
Pictures below is the persona and customer journey app.