Ogilvy Malaysia 2012
Pictionary, Quick Draw Wins - 2nd Campaign, Year 2012
Pictionary is a classic word-guessing board game that challenges people to draw up words as clues for their team
partners ... as fast as they can. Problem is, not many people know that you don’t need to be an artist to play the game.
Quick Draw Wins. The ad communicates that in the game of Pictionary, it is quick thinking rather than drawing
prowess that determines victory.
Awards Won:
One Show 2013
Merit - Newspaper/Small Space Print Single
Merit - Magazine/Full Page Campaign
Merit - Collateral/POP and In Store Campaign
Cannes 2012
Shortlist - Press, Entertaintment & Leisure
Shortlist - Press, Art Direction
Shortlist- Press, Illustration
Shortlist - Outdoor, Poster, Entertaintment & Leisure
Shortlist - Design - Graphic Design & Design Crafts, Poster Campaign
Clio 2012
Shortlist - Print Single
Shortlist - Print Campaign
Kancils 2012
Bronze - PRINT, Single
Silver - CRAFT, Art Direction, Campaign
Bronze - CRAFT, Illustration, Campaign