Studying carpet weaving and the old Armenian illustrations inspired us to create the whole branding of "Nubar" and the design of the scarves. ⠀ Naming Nubar - A very rare thing that is acquired once.
It is also known from the wonderful songs of Komitas. If you have a look at “Nubar" products you will agree that the name really coincides with the reality.
Logo - After studying the ornaments thoroughly ,we drew the logo , then we created a unique and illustrated logo of #Nubar with simple and complex connections. ⠀
Packaging - It’s very minimalistic, also you can find a bonus guide inside on how you can wear the scarves.
The brand "Nubar" was created with the aim of spreading love and warmth to the Armenian culture through fashionable things. It strives to make the image of a modern Armenian woman recognisable all over the world: “Nubar” is a melody, which adorns woman and emphasise her identity. Each female should have at least one “Nubar” in her wardrobe.
