Is there a brand that you’re loyal to? Does a certain company make a product that you can’t live without, and would only buy from that specific brand? 🙌🏼

When consumers are willing to buy from one brand over another, that’s brand loyalty. 💋

Also, loyal customers account for 20% of your entire customer base, but that 20% drives 80% of your business’s revenue, and 72% of total visits to your business. 💰