RUN FOR GOOD
A project we have done recently for Saucony Endorphin new campaign.
Running has the ability to energise us physically and emotionally. We tried to express a feel of 'run for good' or 'run to infinity' in the above video.
Creative Ideation & Art Direction: Nicole Jin
Producer: Fin
Project Management: Lynn
Director: Zika Liu
Director of Photography: Jerry Liu
Photography: Herman
Stylist: Frankie
3D & Animation: Gumlab
Editor: Jamal Hao
Producer: Fin
Project Management: Lynn
Director: Zika Liu
Director of Photography: Jerry Liu
Photography: Herman
Stylist: Frankie
3D & Animation: Gumlab
Editor: Jamal Hao
Thanks for watching.
Stay tuned for more work: @gumlab