Data Informed Design Instructional Video for Design IQ (Project Grandstand)
Motion Graphics Video I did while working at DesignIQ formerly, GIADC for project Grandstand.
Purpose: Train In-house artist on the theory of using data informed design to produce better advertising creatives for increased performance. These design techniques were based on In-house collection of data that used A/B testing to measure ad design performance.
Work Performed: 2D Design, Motion Graphics, Animation, Compositing, Editing Software Used: Adobe Suite - Photoshop - Illustrator - After Effects - Cakewalk Sonar
Purpose: Train In-house artist on the theory of using data informed design to produce better advertising creatives for increased performance. These design techniques were based on In-house collection of data that used A/B testing to measure ad design performance.
Work Performed: 2D Design, Motion Graphics, Animation, Compositing, Editing Software Used: Adobe Suite - Photoshop - Illustrator - After Effects - Cakewalk Sonar
