In March of 2020, the City of Palm Coast began an educational awareness campaign to encourage residents to complete the U.S. Census Survey. The video was storyboarded, recorded, and edited by the City’s Communications team. The video featured the City’s Mayor, the Flagler County Commissioners, other area city mayors within the county, and the Flagler County sheriff. Each individual provided a testimonial to educate residents on the importance of filling out the survey and the impact it has on their community. Once completed, the video was provided to the local governments and agencies represented in the video so, along with the City, they could share on their social media channels. Adobe Premiere served as the primary platform during its development.