Bra Donation Campaign
—— Advertising
Mock Client: Wacoal
Objective: Encourage women to donate their bras to stand in support of woman facing sexual domestic violence as well as sex trafficking survivors to lift them up back into society.
Medium 1: Interactive Donation Station
Triggering the hand of donation, auto play the GIF on front screen once the donation done.
Medium 2: Interactive Donation Station
Medium 3: Billboard
Medium 4: Instagram Ad
Medium 5: Light Box
Medium 6: Transit