NEW NORM : WORKING FROM HOME
Majority of workers have had to adapt to working from home and most are not in a hurry to go back to the office. 80% of Singapore worker respondents to a survey indicated they wish to continue working from home once Singapore's 'circuit breaker' measures ended on June.
We created OnMuteCos in the early days of lockdown to help illustrate to our colleagues our different work-from-home situations. And while Singapore may slowly loosen restrictions in the workplace as we go into Phase 3, we find that video calls are here to stay.
Video call profile pictures for every work-from-home situation, so you never have to apologise for the noise
We turned our generic faceless display profiles to illustrate the different types of working environments we were in.
Agency: Digitas Singapore
Executive Creative Director: Joaquim Laurel | Associate Creative Director : Dee Reyes
Senior Copywriter : Matthew Ho | Art Directors : Xinhui Tan, Joanne Hoong, Anson Cheng
Strategy Director : Michelle O'Brien