Initial sketch for client, including 3 things specified to be included on the poster. The Bates Motel, a woman carrying suitecases, and a Bates Motel sign.
The final vector of the Bates Motel.
One of the two ladies holding suitcases, with dollar signs. I styled her hair, clothing and makeup to match the era.
One of the initial versions of the background, while copy was being finalized by the client. Note that the poster was originally supposed to be mainly black and white, with tiny touches of color to emphasize specific things.
Final poster, after copy has been added, and after a few reivisions. Extra flourishes and birds were added to balance out the negative space, and add more to the creepy vibe of the poster. Additional color was added to the poster per the suggestion of the client.